Colleges Have Tremendous Circulation Of Their Bulletins Andnewspapers. Their Price Per Run On Advertising Is Veryinexpensive For The Number Of Prospects Reached. Believe It Ornot, Multi-millions Of Dollars Are Spent By Students Eachsemester.If You Have A New Idea Or Product, Run A Test Ad In One Or Moreof The Publications And See If You Get Results. Usually A Lessexpensive 1" Ad Will Let You Know Whether Your Product Orservice Is Going To Pull Or Not. If Your Test Ad Provessuccessful, Then You May Want To Go To A Larger Ad Or Even Adisplay-type Ad And Increase Your Coverage To Include Morebulletins And Newspapers.Another Way To Distribute Your Product Is To Advertise For Astudent On Campus To Represent You On A Commission Basis And Beyour Dealer. Usually There Are Several Students Who Would Loveto Have The Opportunity To Make Some Extra Money. A Good Way Tofind The Right Person Is By Resume Qualifications Or Actuallycalling Them On The Phone And Talking It Over With Them.Finding The Key Person Could Result In Many Easy Dollars In Yourpocket.In The Past, Some Of The Biggest Sellers On Campus Have Beenradio And Stereo Equipment, Music Tapes, Car Repair Manuals,study Aids, Self-improvement Booklets And Tapes, School Fads Ofvarious Natures, And Any Kind Of Special Or Different Steins Fordrinking Beer. Any New Idea Or Product You May Be Able To Comeup With Could Be Very Advantageous To You In The Form Ofincreased Sales.Advertising In College Bulletins And Newspapers Gains Moreresults During The First Three Days Of The Week. When Orderingadvertising, It Is Best To Specify That Your Ad Appear In TheMonday-Wednesday Editions. Thursday Is Okay, But Friday Isdefinitely Out; Minds Seem To Drift Toward Plans For Theweekend, Leaving Little Interest For Purchasing.Write To The Enclosed List Of Publications. Ask For Their Ratesand Circulation. All Of Them Will Respond To Your Needs Andmany Of Them Will Call You And Discuss Whatever Plans You Havefor Advertising. They Will Work With You To Try To See That Youget The Most Response From Any Type Ad You May Run.We Sincerely Hope This Report Helps You In Gaining Sales And Isan Instrument In The Growth Of Your Company. You Cannot Beatthe Circulation Of Prospects Reached For The Dollars Spent.Have A Good Year! 50 LEADING COLLEGE BUYING POWERSDaily EmeraldCirc. 10,500 Daily TravelerHill Hall 304Circ. 8000 Bi-weeklyDaily MississippianCirc. 10,000 DailyThe Daily144 Communications DS-20Circ. 18,000 Daily Of At Circ. 18,000 DailyThe Cavalier DailyNewcomb HallCirc. 13,000 DailyVidetteCirc. 22,000 DailyCirc. 14,000 DailyP.O. Box U-7001Circ. 46,000 Daily Circ. UnknownThe StatesmanTirey Memorial Union Annex, ISUCirc. 14,000 Daily And ScienceCirc. Unknown Southern University Circ. 15,000 WeeklySpelman SpotlightCirc. Unknown The Daily Guardian. 45435Circ. 4,000 DailyOracleLet 472, Arts And Letters Bldg.Circ. 25,000 DailyThe Lantern281 Journalism Bldg.242 .Circ. 31,000 DailyExponent Union Bldg.Circ. 8,000 Bi-weeklyCirc. 17,000 DailyThe AlligatorCirc. 43,000 Daily111 Communications CenterCirc. 20,000 DailyThe BG News106 University HallCirc. 11,000 DailySpokesman Circ. 4,000 Bi-weeklyThe East TexanBox D - ET StationCirc. 7,000 Bi-weeklyDept. Of JournalismCirc. 10,000 WeeklyThe Plainsman1st Floor, Foy Union Bldg.Circ. 18,500 WeeklyWinonianCirc. UnknownStudent LifeCirc. 8,300 WeeklyCollegian600 So. CollegeCirc. 4000 WeeklyDiamondbackCirc. 21,000 DailyThe Kernel210 Journalism Bldg.circ. 18,000 DailyThe HeightsCirc. 9,500 Weekly The SetonianCirc. 10,500 WeeklyPace UniversityPace PlazaCirc. UnknownStudent PublicationsCirc. 30,000 WeeklyUnion Circ. Unknown5 Communications Bldg.Circ. 15,000 Daily , SSPA-010Circ. 20,000 DailyNorthwestern UniversityN.O. NewsCirc. 21,000 Weekly, StoutThe StoutoniaCirc. 7,000 WeeklyThe Daily SkiffCirc. 5,500 Monthly Of , RacquetCirc. 5,000 WeeklyThe Daily EvergreenCirc. 20,000 DailySpartan DailyCirc. 15,000 DailyVaanguardCirc. 17,000 Bi-weekly CollegeThe SpectatorVSC Circ. UnknownDaily Kent StaterCirc. UnknownSignal Circ. 10,000 WeeklyState Press15 Matthews CenterCirc. 40,000 Daily
