The Right Procedure For Software Selling Is Personal Selling When Each Customer Has His Own Requirements And Each One Wants To Get Software Product Modified According To Hos Own Requirements. The Right Procedure Which A Company Should Follow To Sell Software Should Take Place In Following Steps:-Visit The Customer SiteMake A Detailed Analysis Of Customer RequirementsDevelop An Initial Prototype Based On These RequirementsAgain Visit The Customer Site Install This Prototype In Computer Systems At Client SiteGive Them Sufficient Time To Work On This Prototype And Let Them Evaluate The Prototype VersionAgain Visit The Customer After Said Time And Take Feedback From ThemPresent These Feedbacks To Development Team Of Company For Enhancement Of The Prototype So As To Develop Into The Modified Version Which Could Best Meet The Customer RequirementsDo Negotiation With Customers For Price SettlementInstall The Full And Licensed Version Of Your Software At The Client SiteTest The Software At Client Site With The Real Time Inputs Given By Customer Which Is Also Called Beta Testing. Beta Testing Is The Second Part Of Testing Phase In A Software Development Process. Actually The Software Development Phase Has Two Parts: Alpha Testing And Beta Testing.Provide The Training In The Software To The Customer By Training PersonnelCollect The Requisite PaymentMaintenance Of Software At Regular Times Is A Necessary Process To Further Refine The Original Software Into Better Software Which Could Best Meet The Market Needs.The Times When The Requirements Of Each Customer Do Not Vary Very Much This Prototype Is Made As The Demo Version Of The Software. The Demo Version Of The Software Could Be Made In 3 Ways:-The Software Expires After A Definite Period Of TimeThe Software Expires After A Definite Number Of EntriesEighty Percent Or Many Features Are Disabled.Among All These The Best One Is To Permit The Full Software For A Definite Number Of Entries.
